Thursday, November 11, 2010

Battle For So. Korea: GAMEVIL vs Com2uS Q3 2010

  • Q3 sales were led by ZENONIA 3 & Baseball Superstars 2011 in the Korean market
  • The company believes it can maintain high profit margins by focusing on franchises & virtual goods sales within games
  • Aggressively pushing into smartphones & tablets (but figures not broken out)
  • The company is preparing to release its first online social game by the end of the year
  • Company didn't have a major title launch in Q3, due to a product delay
  • Smartphone revenues (36.8% in quarter) are growing rapidly, but not fast enough to offset rapid decline of feature phone revenues (hmm, where have I heard that before?)
  • Homerun Battle 3D continues to be a star, but Slice It is off to a strong start
  • Company has reduced royalty costs by focusing more on original IP games

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